Marketing?

I am cleaning up a new class which I wrote and am republishing this week. I love to write courses that help people. I hate to pester people or nag them. This leaves me in a small quandary; how do I market my new product?

I have done some studying in marketing. As a solopreneur, I have a lot of people who market to me incessantly. With marketing funnels, emails, and even showing up as advertisements in my game apps, I wish not to cause anyone else the anguish that all the marketing focused on me causes. So, as I go through this week of questions to my audience, I have to ask a question. How do you prefer to be marketed to?

I don’t ask this to be trite. Instead, I’m asking because I really like to know, I am very curious. I am looking for and trying to design a marketing system for my products which is as noninvasive as possible. I would not market at all except for the fact that after four years of not marketing, nothing has sold. This proves the theory that if a course is developed in the woods, nobody hears it.

If you have any good ideas or find you have an idea which you think the public might like, please let me know. In the meantime, I am going to work hard at getting information of the course out to the public while trying not to disturb the public’s Qi.

Thank you for thinking about this and helping me.  Please send a comment with any thoughts you may have.   

A Question, Please

I have had a fantastic week. It’s the kind of week where I get a lot of work done and raised even more questions. It seems as though Friday’s are turning into ‘ask my friends’ day. With your permission, I’ll tell you a little of what I am doing, and I would like to ask you a question that you may be able to help with.

I am working on my blog daily. I also just put two gigs on Fiverr and a course on Thinkific. I am also updating my life and motivational coaching skills. Now, my question comes in the form of marketing.

I’m trying to figure out a form of marketing that does not cost an arm and leg. Also, I would like to have marketing that does not cause my friends and acquaintances to turn the corner as soon as they see me, to avoid feeling I am putting the touch on them to purchase something. I know many of my friends and acquaintances would appreciate not having to ignore me.

I know many who read my blog, have blogs and/or businesses of their own. So here’s my question:

What do you find as the most efficient and most economical way of marketing?

I don’t wish to steal any trade secrets or any proprietary information. If you do have a way that works well for you, and you would like to share it, I would be very interested.

Thank you for allowing the question. Thank you in advance for your ideas and comments.

Have a great weekend.

A Question?

Today I would like to ask a question.

I have found that most of my adult life I have been coaching people. In the Air Force, in manufacturing, helping people to find jobs, and even now as I write books and develop courses. I have done this over and over again, although definitely, each situation is different, with its own nuances.

I actually like coaching and helping people. Not for my own enjoyment, instead to help them. The real thrill is when I see the light of understanding click on in their eyes. It is the moment when something they’ve been trying to figure out comes to full knowledge.

I don’t want you to think that knowledge is a one-way street. I learn as much from my students and clients as they learn from me. I believe if I leave the classroom, work, or coaching situation without learning something new, I have really not done my job right. Because whenever two human beings collaborate, both should grow.

My question is a simple one. In the world that has more and more social media and yet less and less person-to-person collaboration, do you think that a service where someone can call up and talk to you for 20 minutes or a half hour and ask a question or two would be a viable service to offer?

This is just a thought, based on observation and viewpoints of what the worldview looks like today. Please send me a comment and let me know your thoughts.

Have a great day, and thanks for reading the blog and commenting on the question.